Blumhouse Productions, the production house behind this week’s The Craft: Legacy, has announced the debut of a virtual event it’s calling “BlumFest.” Premiering at 10 AM PST on Thursday, October 29th, via Blumhouse’s Facebook page and YouTube channel, Blumfest will include exclusive interviews, surprise guests, cast panels, and new footage from some of Blumhouse’s upcoming releases. Notably, going off of what Blumhouse has released so far, this probably isn’t a live show. Expect pre-recorded discussion.
The panels at BlumFest include:
Blumhouse Productions was founded in 2000 by, well, Blum, who got his start at Miramax as a producer before striking out on his own, seemingly motivated by his obvious love of sticking his last name all over everything. Blumhouse’s niche is making small, creator-controlled low-budget movies, most but not all of which are in the horror genre. Its first big hit was 2009’s Paranormal Activity, which cost $230,000 to make, grossed $194 million, and became the start of a long-running “found footage” franchise.
The next movie on Blumhouse’s release schedule is Freaky, which is headed for a theatrical release on November 13th—for however long that plan lasts, considering recent COVID spikes—before hitting video-on-demand services on December 4th.
Source: Blumhouse/Twitter
